Join the Small Handful of People
Who
Know the Power of Color.
This Knowledge
will Enable You To
Influence the Perception Others Have of You.
Would You Like to Finally Learn
the
Truth About Color Analysis?
“Why settle for old-fashioned techniques
when you can learn the latest scientific information!”
Sandy Dumont, THE Image Architect
Expert Color Consultant
Date:
Dear Friend:
I’m writing this after getting back from my Pilates exercise class. It’s the one thing I always find time for, since it keeps me in shape and makes me feel great, too. Biking, jogging, tennis – they’re not for me – I’m not that disciplined. Besides, I can exercise when it’s raining or snowing – unlike my friends who exercise outdoors!
Having been a successful image and color consultant for most of my adult life, a lot of people say to me, "You're so lucky. I bet you were born rich, thin and pretty." Well, they're wrong on all counts. Most of my school life I was an unpopular dreary grey mouse that no one noticed or wanted to know. I learned how to look attractive. Having been a color consultant for 30 years, here's what I am certain of: there are no unattractive people; only those who haven’t learned how to make themselves look attractive yet. Color is the key!
. . . I'm Not a Psychic, but I can Predict Your future
The way you look and dress announces the outcome others can expect from you. It also announces how you feel about yourself, and you’ll be treated accordingly. You need to look successful if you want to be judged successful. Part of looking successful is looking healthy and dynamic- and this is where color is really key!
A little later I’m going to tell you how you can massively influence the impression others have of you, but right now I’m going to tell you why making color changes can actually make you look not only more dynamic and successful, but more attractive.
Here is my promise to you: reading this entire letter could represent a major turning point in your life and your career, and it will be well worth the few minutes it will take to read and digest it. So, let’s get started.
When you make your entrance into a room, if heads don’t turn, your image isn’t powerful enough. When you know you look good, you radiate confidence, success and power. Others are drawn to you – and they accord you immediate credibility and respect. What would it be worth to have everyone you encounter treat you with the utmost respect?
Perhaps you've noticed that successful people radiate happiness, health and energy. They never look tired, sad or ordinary. In fact, the colors you wear can make you look happy or sad, younger or older, dynamic or dull. Successful people take the time to discover the colors that make them look better.
Color is the cornerstone of image, and it's important to find the colors that transform your image. I'm not talking old-fashioned "Color Me Beautiful" stuff. Most of the early information in print about color has been superseded through experience and practice. The influence of color psychology was overlooked in early books on wardrobe and color.
Basically, colors affect us on two levels. They can make us look physically more attractive and that is the first level. They can also enable us to appear more trustworthy, credible, powerful and successful. This is the psychological level and when you master the two, you can influence the perception others have of you.
Let's face it, unless you were born with a book on color and one on color psychology, I can predict that you will look good one day and not so good the next day!
. . . Could you be your own worst enemy?
If you wear the colors YOU think you look good in, you probably are!
Generally, men agree that they probably don’t know what they look good in. They ask their spouse or a sales person in a clothing store to help them choose a suit. Then they ask them to pick out a shirt and tie that goes with the suit. Women, however, are certain they know what they look good in and use their “instincts” and “good taste” to help them choose garments.
Having been an expert image and color consultant for 30 years, I can tell you one thing I’ve learned. Most people (male or female) don’t know what they look good in, and I’ll prove it to you. Go to my website and take a look at the Before & After photos. The Before pictures and After pictures are all shot on the same day, a couple hours apart. None of my clients said, “Sandy Dumont seems like such a nice lady, I think I’ll wear my worst colors and give her a really great Before photo.” No. They all told me they wore something that they thought they looked good in and liked a lot.
If you wear what YOU think you look good in, you are playing Russian roulette with your image and your career. The sad truth is that everybody judges. We've done it since our caveman days. Will the colors you choose stand up to the judgment of others about how you look?
...Go From Dismissed to Respected
Here's what happened to one of my clients who made the image and color changes I suggested. Dave Rourk was the Aide to a state Senator. When he went to the state Capital, the guard always stopped him and demanded to see his badge and I.D. It was very annoying and wasted his time. He came along for an all-day Total Image Makeover workshop and learned how to choose the right colors and how to dress more powerfully. The next time he went to the Capital and passed the security entrance, the guard looked at him, smiled and said, “That’s okay, you don’t have to show me your I.D. Go on through, Senator.”
And this is what a recent client said after his image makeover session:
“Initially I was a little concerned that the new look wasn’t me. My wife wasn’t sure either and she said so. In fact, she said I didn't look like the Christopher she married anymore. But I trusted you completely because I’ve seen what you’ve done for others. I now realize you helped me discover the “real me” after all these years. Amazingly a short six months after the session, I changed jobs and doubled my salary! And my wife actually loves the “new me” because I'm happier and more confident!”
Chris Powell,
Virginia Beach, Virginia
. . .The devil is in the details.
The truth is, if you get everything about your image right except for one thing, you can be sure that’s all they notice – and all they remember about you. You need to make certain that every element of your image from head to toe is in harmony when it comes to color. If it isn't, it will undermine your image!
. . . A professional color consultant knows color from head to toe
Do you know what really makes me mad? It’s when I see people calling themselves color consultants when they aren’t. For example, people who sell a line of makeup and “Personal Shoppers” in department stores. They usually have no more than superficial training in color. Trust me on that because I've trained the trainers with international cosmetic companies. In fact, most of these so-called experts are more interested in selling you their particular product line than in changing your image. Some of the biggest mistakes I see is due to information given by "experts" in department stores.
. . . Don't trust your image to anyone but a trained professional
Here are things necessary in order to be a professional color consultant:
1: Certified and Reliable training in color analysis. Most of the information in print and in use today is outdated and has been superseded through practice and research. With 30 years experience, I am the acknowledged leader and pioneer in the field of color throughout the world.
2: Color Psychology training and knowledge of its powerful influence upon the perceptions we have of ourselves and others. I have spent my entire adult life studying the psychology of color. I also have a certificate in “human” psychology. The combination gives me a unique background and ability. My objective is to never violate the persona of a client; but to help the client discover the unique person s/he was meant to become. This is usually accomplished by peeling away layers of habit that have imprisoned them.
3: Makeup and makeup application expertise. I’ve been a professional makeup artist for 30 years, with magazine covers to my credit. I have also trained the trainers with international cosmetic companies such as Lancôme and Yves St. Laurent Cosmetics, plus companies in Belgium and Holland.
4: A background in art. I have studied color with art educators in both Europe and the USA. Because of my acknowledged expertise, other image consultants as well as cosmetic companies consult me for information about color and color analysis.
5: A background in fashion with knowledge of the latest fashion principles for both men and women. I have taught color at a fashion school and worked with fashion designers throughout the world. I’ve also been a fashion coordinator in Europe and the US, and I taught courses at the prestigious Management Center Europe in Brussels, where people flew in for courses from all over Europe. When I lived in London, I spent a year mastering the art of classy business attire for gentlemen, particularly in terms of color choice.
6: Technically based methods must be used. Otherwise, the information given will primarily be based upon the tastes and views of the color consultant. In other words, the color consultant relies upon “instincts” instead of training and hard-earned knowledge. My clients gave me the name Image Architect because they observed that my systems are technically based. I've tested every color system and theory known, and most of them contradict each other. My color analysis system can't be contradicted.
. . . Do you know how to use color to dress for success?
- Do you know how to use color to look very friendly as opposed to looking very powerful?
- Do you know specific techniques with color to make you look more commanding as opposed to looking more innocent?
- Do you know the simple shortcuts most people use in making decisions that are based on how you look and the colors you wear?
The list of things you need to know about color and how to dress is endless.
...These bits of knowledge aren’t brain surgery or rocket science, but if there is one thing I can guarantee to you it is this: what you don’t know about color can hurt you and your image!
. . . Frequently asked questions
- Why are there so many different systems for doing color analysis?
ANSWER: Good question! If image consultants are to be taken seriously, there can only be one system that works throughout the world. You should be able to go to three different image consultants and get the same verdict. At a recent conference of image consultants, they all told me I was one of two seasons and could probably “blend” between the two. You can only be one season; and incidentally, they were wrong about the two seasons they thought I was. I’m not from either. The “verdict” given by all those image consultants was based on my (warm) green eyes (I’m a Spring they say) and my ( cool) ash blonde hair (I’m a Muted Cool pastel color category). Skin trumps hair and eyes and is the only reliable determinant for discovering your season. Hair and skin are looked at later, once a person’s season has been determined. Neither your “baby blue eyes” nor your hair gets circles, furrows or wrinkles. Your skin does!
- Will color analysis limit the number of colors you can wear?
ANSWER: No. However, wearing the wrong colors is limiting something more important than the number of colors you can wear: your appearance! In reality, you can wear every color that exists. You simply need to find your shades of each color. And there are so many colors in existence that there are even special companies who do nothing but give names or numbers to colors.
Over the years I’ve found that most people discover "new" colors that they never thought of wearing before. Also, with the unlimited range of artificial dyes these days, new shades of "old" colors emerge constantly. Consequently, my experience suggests that color analysis usually opens a whole new world of color for most people.
- Does it cost a lot to go to a color consultant?
ANSWER: As with doctors or lawyers, a color consultant charges in accordance with his or her track record – or level of training and experience. The city you live in will also influence fees charges; large cities are more expensive than small ones, for example. My clients typically tell me a color analysis makeover session results in higher earnings or even better jobs, so going to an expert doesn’t cost, it pays!
. . . My story
In my youth and throughout my school years, I was a dreary grey mouse. No one knew me or wanted to know me, because I was also painfully shy. When I was 16, I sat down to perform a piano recital at school. I blanked out completely because I didn’t want to be there. I hated the way I look so much that I wanted to crawl in a hole and disappear. My mother made my dress and she always cut my hair. The dress was frumpy and dreary and my hair was a disaster.
For my 17th birthday one year later, I got to pick out the dress I wanted. I found a beautiful red dress, and when I looked in the mirror I had a true epiphany and was changed forever. I got a glimpse of the real Me and said to myself, “This is the person I was born to be.” I had always studied art, so I scoured the pages of Glamour Magazine and taught myself how to do makeup. I had my hair cut at a salon – and I wore red a lot. Then an amazing thing happened - for the first time in my life, people told me I was pretty.
Not long afterwards I took the courage to move from Norfolk, Virginia to Washington, DC and enrolled in a two-year fashion school. I became one of the top models in DC, and it all began with a red dress. You don’t need a red dress to become the person you were born to be, but I can tell you one thing. When you change the way you look on the outside, people treat you differently. And then you change on the inside. My experience has instilled me with a dedication to help others transform their lives by teaching them about color and image.
...The top 10 things you need to learn about color to look great every day:
- 1. The exact colors that are just right for you. You will immediately look more attractive, more sophisticated, and more credible.
- 2. Discover the importance of color psychology. You will be able to influence the impression others have of you.
- 3. The exact styles that “make a statement.” You will look more successful and more powerful.
- 4. The truly amazing power of “line.” For example, the shape of your eyebrows or lips can make you look younger or older, friendly or severe. The style of the garments you wear can make you look taller or shorter, smaller or larger. Discover the secret of how to direct the eye where you want it, just as artists do.
- 5. Find out what your tie says about you. It “talks and tells" about your social and economic level. It announces whether you are passive or powerful, dynamic or apathetic, or tacky or classy. Some tie colors are classy and some are brassy.
- 6. Discover what changing your makeup colors can do. According to university studies, you will immediately be judged as more trustworthy and capable of earning more money when you wear professional-looking makeup in colors that say “perfect skin” instead of “perfect makeup.” .
- 7. Get in on the tricks of the trade that all fashion models and famous designers know. It will enable you to leave the competition in the dust.
- 8. Become privy to the secrets of London’s famous Savile Row tailor shops, the place where the wealthy and heads of state shop. Your confidence will soar and heads will turn.
- 9. Discover what experts say about the importance of your hairstyle and its color. It will open your eyes and change your life on all levels.
- 10. Gain special knowledge so you will know how to look like a million on a shoestring budget. It’s easy when you are in the hands of an experienced image and color coach..
. . . I pass my 25-plus years experience on to you
You can pay hundreds of dollars to a hair stylist to help you find a hair color or style that suits you, a clothing designer to show you the styles that flatter you, a makeup artist to help you find the makeup colors that say “perfect skin” instead of “perfect makeup" (most are unable to do so, incidentally), and an expert to help you with body language and poise.
Or you can hire me to do all those things- and more- for far less. The truth is, most so-called “experts” follow current trends when it comes to colors and wardrobe styles, without regard to your own particular body type or coloring, so you may end up looking “in style” but not stylish!
But here's the worst thing: by going to several different “experts” you will end up with a disjointed look. Very few people have reliable training in color, so your wardrobe purchases you may end up being in colors that fight with each other. My specialty is pulling your look together into a cohesive, harmonious Signature Image – a polished, classy and unique look that brands you as special from head to toe.
You can learn all these things by going to my studio and having an all-day Total Image Makeover workshop. Contact Sandy for info here. Hundreds of people have done that, and it has changed their lives dramatically. If you don’t live in Virginia, you have to pay for travel to get to Virginia and for hotel and food expenses. Not in the budget? Not to worry.
. . . Save time and money
Instead of flying to my studio in Virginia, you have an option. You can go to my website and order my three electronic Image Systems. They have hundreds of color photos to make learning simple. There’s one for women and two for men-- and another in the works!
My 10-component electronic book “Power Dressing Image System for Men” has received rave reviews from businessmen from all over the world. I’ve lived in Washington, DC, San Francisco, Florida, London and Brussels, Belgium, so I know wardrobe and image from every perspective and viewpoint. Click here to get on the fast track to looking more classy, attractive and powerful. Your bottom line and your confidence and your bottom line will soar and you'll be on the fast track to success!
My 10-component ebook “Image System for Professional Women” has helped thousands of women get ahead in their careers. Women need to level the playing field in the business arena. Men’s voices are deeper, their shoulders are broader and they are taller, so they are usually accorded more credibility, respect and power than women. Women don’t dress powerfully enough, and my book gives women the tools they need to make an impact at the office and in the board room. I’ve coached women from all walks of life, including politicians and celebrities. With my image system you can have me as your personal image and color coach. It has more than 250 color photos to make learning quick and easy. The way you look and dress announces the outcome other people can expect from you. Click here to guarantee that your image makes such a powerful impact that heads will turn when you enter a room.
“Sandy’s book is one of those unique finds. It’s totally different from Color Me Beautiful and all the other books on color and image. In fact, 10 years ago I was “misdiagnosed” by Color Me Beautiful as an autumn because of my red hair. Now people tell me I looked good before, but that now I look GREAT! Sandy’s book helped me look more professional and attractive; and I know I look younger.”
Doris Young
President, Doris Young Associates
. . . Business casual update
There is also a brand-new e-book for men about “ business casual” that is entitled “Business Casual is Dead. Long Live Classy Casual!” Click here if you want to leave the competition in the dust in dress-down situations. You’ll get noticed and be remembered with this unique eBook for men!
My DVDs really make learning easy, because they let you see hands-on demonstrations about everything from power dressing for business men and women, to makeovers for baby boomers, and a makeup DVD/ book combo for women.
Get more info here about all the unique products that are designed to help you look better and be more successful.
. . . Change your image, change your life
Make the decision now to start on the path to transform your image and your attitude. You will find the wardrobe styles, colors and accessories that make you look more powerful and dynamic. Doors will open magically, and you will be accorded immediate credibility and respect. Stop playing Russian roulette with your image. Don’t wait another minute to take control of your image and your life. Click here now to order Sandy's books or products
. . . What about the image of my employees?
With the advent of “business casualty” I am constantly being asked to come in and straighten out things in terms of office attire! My specialty is workshops to help employees look more polished and professional. Dress codes don’t work. They only create resentment. You must get employees to buy into the program, and with my background in psychology and assertiveness training, I know how to get employees to love the changes I suggest. Furthermore, the whole attitude of the office changes after my workshops.
Read why:
Recent University studies have proven that there is a Boomerang Effect™ when a person looks good. Obviously, we feel good about you when you look good. No one doubts that. But studies prove that when you look good, it boomerangs back to me and I feel good about myself as well. When your staff looks good, everyone is more productive and happier. My clients testify to this click here for testimonials. Image is a powerful tool!
Your employees are your greatest asset. They are more important than the building you occupy and the equipment you own. Ultimately, they can make or break your business. Click here to empower your employees and get their image soaring!
...Get the Expert’s Advice
CEOs and other corporate executives seek my advice, as do politicians and celebrities. I've trained the trainers with international cosmetic companies; and I’ve trained people from around the world, including other color and image consultants, so that they become master color and image consultants.
...Here is What People Say
“There are a lot of people claiming to be ‘experts’ in this field – Sandy Dumont truly is. I’ve worked many years in the world of fashion and glamour. In spite of all I thought I knew, Sandy Dumont had exciting and unique things to show me. You watch the transformation in the mirror and you can’t believe what your eyes are telling you.”
Julie Jenney
Managing Producer
LIVING THE LIFE
CBN-TV
“I just wanted to say thanks for your assistance. I have implemented many of the things you suggested for our managers, and I am seeing a difference. Customers can quickly pick out the managers. On the personal side, I have much more confidence in the things I wear.”
Jamie Dodd, President
Dodd RV
Newport News, VA
“Sandy, your workshop really changed my life! I’ve noticed such a difference in how other people respond to me. Last weekend, THREE saleswomen were fighting over dibs on me in Talbots! In the past, I was never even noticed. Beat of all, my attitude has changed. I look forward to meeting new people because I can expect good things to happen when I do.”
Carin Bosco, M.D.
Washington, DC
“I used the principles you talked about in your seminar to help me secure my present position. Your seminar was a "complete" success and confidence builder. Thank you!”
Jeffrey Kissell
Virginia Beach, VA
“I am a Theology Professor in Chicago..and while I was doing some research on another topic , I was intrigued by your website...and read your articles.. Thank you for your generous gift of insight about the choice and use of colour! I want you to know that I had been "Colour me Beautiful” another season, but you showed me why I am a cool bright Summer!"
Dr. Wendy Cotter c.s.j.
Chicago, Il
“I enjoyed your talk at the Association and am glad you came. You probably didn’t notice me because my tie blended with my shirt and suit!... and I thought I looked sharp! Everything you said made perfect sense. Thank you."
Richard Braun,
Virginia Beach, VA
"Sandy, I read your e-book POWER DRESSING SYSTEM FOR MEN and immediately experienced people reacting differently to me, with more respect, openness, and trust. Now I understand why some people had accused me of looking "slick" or "untrustworthy." I feel more confident knowing that people will now be focusing on what I have to say instead of what I am wearing.
Mark Michael Lewis, CEO
Benicia, CA
“My session with Sandy was even better than I had expected! She is so knowledgeable and her advice about color, clothes, makeup, accessories and the total package one presents was extremely valuable. Thanks again for giving me the tools to look and feel my best at work and in my personal life.”.
Mary Lou Nexen, Attorney
Norfolk, VA
. . . The way you look and dress
The way you look and dress announces the outcome other people can expect from you. It also announces how you feel about yourself, and you will be treated accordingly. Image often spells the difference between success and failure. Barbara Walters was right when she said, “It is not too melodramatic to say that there are times when your destiny hangs on the impression you make.”
With today’s uncertain economy, leaving your color and wardrobe choices to chance doesn’t make much sense. Contact me today and make an investment in your future. I will help you become the person you were meant to be. Click here to discover the power of color and image tools to change your life...and your attitude.
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